Research Catalog
Marketing models: behavioral science applications.
- Title
- Marketing models: behavioral science applications. Edited by Ralph L. Day [and] Thomas E. Nee.
- Author
- Day, Ralph L.
- Publication
- Scranton, Intext Educational Publishers [1971]
Items in the Library & Off-site
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1 Item
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | JLD 71-163 | Offsite |
Details
- Additional Authors
- Nee, Thomas E.
- Description
- xi, 556 p. illus.; 23 cm.
- Series Statement
- The Intext series in marketing.
- Subject
- Bibliography (note)
- Includes bibliographies.
- Call Number
- JLD 71-163
- LCCN
- 72132905
- OCLC
- NYPG710524542-B
- Author
- Day, Ralph L., ed.
- Title
- Marketing models: behavioral science applications. Edited by Ralph L. Day [and] Thomas E. Nee.
- Imprint
- Scranton, Intext Educational Publishers [1971]
- Series
- The Intext series in marketing.
- Bibliography
- Includes bibliographies.
- Added Author
- Nee, Thomas E.
- Research Call Number
- JLD 71-163