Research Catalog
Marketing communication; modern promotional strategy
- Title
- Marketing communication; modern promotional strategy [by] Frederick E. Webster, Jr.
- Author
- Webster, Frederick E.
- Publication
- New York, Ronald Press Co. [1971]
Items in the Library & Off-site
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1 Item
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Not available - Please for assistance. | Text | Request in advance | JLE 71-268 | Offsite |
Details
- Description
- viii, 694 p. illus.; 24 cm.
- Subject
- Bibliography (note)
- Includes bibliographical references.
- Call Number
- JLE 71-268
- LCCN
- 74137781
- OCLC
- NYPG710528754-B
- Author
- Webster, Frederick E.
- Title
- Marketing communication; modern promotional strategy [by] Frederick E. Webster, Jr.
- Imprint
- New York, Ronald Press Co. [1971]
- Bibliography
- Includes bibliographical references.
- Research Call Number
- JLE 71-268