Research Catalog
Promotional behavior
- Title
- Promotional behavior [by] Sidney J. Levy.
- Author
- Levy, Sidney J., 1921-
- Publication
- Glenview, Ill., Scott, Foresman [1971]
Items in the Library & Off-site
Filter by
1 Item
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | JLD 72-1002 | Offsite |
Details
- Description
- 100 p.; 23 cm.
- Subject
- Note
- "Modified and expanded version of the chapter on promotion in Managerial analysis in marketing, by Frederick D. Sturdivant, et al.," published in 1970.
- Bibliography (note)
- Bibliography: p. 91-93.
- Call Number
- JLD 72-1002
- LCCN
- 77154795
- OCLC
- NYPG720161710-B
- Author
- Levy, Sidney J., 1921-
- Title
- Promotional behavior [by] Sidney J. Levy.
- Imprint
- Glenview, Ill., Scott, Foresman [1971]
- Bibliography
- Bibliography: p. 91-93.
- Research Call Number
- JLD 72-1002