- Additional Authors
- Advertising Association (Great Britain)
- Description
- 3-30 p.; 21 cm.
- Series Statement
- Research studies in advertising.
- Subject
- Bibliography (note)
- Includes bibliographical references.
- Reproduction (note)
- Call Number
- *XME-2657
- ISBN
- 090287800X
- LCCN
- 72556495
- OCLC
- Author
Economists Advisory Group.
- Title
Price and its role in realistic choice situations--a review of recent work [microform] a study carried out for The Advertising Association by the Economists Advisory Group.
- Imprint
London, The Advertising Association, 1970.
- Series
Research studies in advertising.
- Reproduction
Microfiche. New York : New York Public Library, [19--] 1 microfiche : negative ; 11 x 15 cm. (FSN 19,260)
- Bibliography
Includes bibliographical references.
- Added Author
Advertising Association (Great Britain)
- Research Call Number
*XME-2657