Research Catalog
Dictionary of marketing and communication; including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photography, publishing, radio and television and the social sciences
- Title
- Dictionary of marketing and communication; including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photography, publishing, radio and television and the social sciences [by] Frank Jefkins.
- Author
- Jefkins, Frank William.
- Publication
- Aylesbury, Intertext, 1973.
Items in the Library & Off-site
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1 Item
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | JLE 75-1631 | Offsite |
Details
- Description
- [5], 121 p.; 24 cm.
- Subject
- Call Number
- JLE 75-1631
- ISBN
- 0700202188
- LCCN
- 74171366
- OCLC
- 995615
- NYPG754447780-B
- Author
- Jefkins, Frank William.
- Title
- Dictionary of marketing and communication; including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photography, publishing, radio and television and the social sciences [by] Frank Jefkins.
- Imprint
- Aylesbury, Intertext, 1973.
- Research Call Number
- JLE 75-1631