Research Catalog

Dictionary of marketing and communication; including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photography, publishing, radio and television and the social sciences

Title: Dictionary of marketing and communication; including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photography, publishing, radio and television and the social sciences [by] Frank Jefkins.
Author: Jefkins, Frank William.
Publication: Aylesbury, Intertext, 1973.

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Request for On-site Use Request Scan How do I pick up this item and when will it be ready?	Text	Request in advance	JLE 75-1631	Offsite

Details

Description

[5], 121 p.; 24 cm.

Subjects

Call Number

JLE 75-1631

ISBN

0700202188

LCCN

74171366

OCLC

995615
NYPG754447780-B

Author

Jefkins, Frank William.

Title

Dictionary of marketing and communication; including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photography, publishing, radio and television and the social sciences [by] Frank Jefkins.

Imprint

Aylesbury, Intertext, 1973.

Research Call Number

JLE 75-1631

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