Research Catalog
Advertising media planning
- Title
- Advertising media planning / Jack Z. Sissors, E. Reynold Petray.
- Author
- Sissors, Jack Zanville, 1919-
- Publication
- Chicago : Crain Books, c1976.
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JLE 76-3035 | Offsite |
Details
- Additional Authors
- Petray, E. Reynold.
- Description
- ix, 341 p. : ill.; 24 cm.
- Subject
- Advertising media planning
- Bibliography (note)
- Includes bibliographies and index.
- Call Number
- JLE 76-3035
- ISBN
- 0872510174
- LCCN
- 75021742
- OCLC
- 1994315
- NYPG764577915-B
- Author
- Sissors, Jack Zanville, 1919-
- Title
- Advertising media planning / Jack Z. Sissors, E. Reynold Petray.
- Imprint
- Chicago : Crain Books, c1976.
- Bibliography
- Includes bibliographies and index.
- Added Author
- Petray, E. Reynold.
- Research Call Number
- JLE 76-3035