Research Catalog
A managerial introduction to marketing
- Title
- A managerial introduction to marketing / Thomas A. Staudt, Donald A. Taylor, Donald J. Bowersox. 3d ed.
- Author
- Staudt, Thomas A.
- Publication
- Englewood Cliffs, N.J. : Prentice-Hall, [1976]
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JLE 76-946 | Offsite |
Details
- Additional Authors
- Description
- xiv, 594 p. illus.; 24 cm.
- Subject
- Note
- Includes index.
- Bibliography (note)
- Includes bibliographical references.
- Call Number
- JLE 76-946
- ISBN
- 0135501865
- LCCN
- 75022114
- OCLC
- 1970151
- NYPG764161332-B
- Author
- Staudt, Thomas A.
- Title
- A managerial introduction to marketing / Thomas A. Staudt, Donald A. Taylor, Donald J. Bowersox. 3d ed.
- Imprint
- Englewood Cliffs, N.J. : Prentice-Hall, [1976]
- Bibliography
- Includes bibliographical references.
- Added Author
- Taylor, Donald A. (Donald Arthur), 1923-2006.Bowersox, Donald J.
- Research Call Number
- JLE 76-946