Research Catalog

Review of consumer research sources for products and media : the situation at the end of 1975 / prepared for IPA by W. A. Twyman. [Revised and updated ed.].

Title
Review of consumer research sources for products and media : the situation at the end of 1975 / prepared for IPA by W. A. Twyman. [Revised and updated ed.].
Author
Twyman, W. A.
Publication
London : Institute of Practitioners in Advertising, 1976.

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TextRequest in advance JLF 77-1310Offsite

Details

Additional Authors
Institute of Practitioners in Advertising.
Description
[5], 90 p.; 30 cm.
Subject
  • Consumption (Economics) > Surveys
  • Marketing research
Call Number
JLF 77-1310
ISBN
0852940904
LCCN
76382687
OCLC
  • 2681246
  • NYPG774795022-B
Author
Twyman, W. A.
Title
Review of consumer research sources for products and media : the situation at the end of 1975 / prepared for IPA by W. A. Twyman. [Revised and updated ed.].
Imprint
London : Institute of Practitioners in Advertising, 1976.
Added Author
Institute of Practitioners in Advertising.
Research Call Number
JLF 77-1310
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