Research Catalog
The intelligent man's guide to sales measures of advertising.
- Title
- The intelligent man's guide to sales measures of advertising.
- Author
- Mayer, Martin.
- Publication
- [New York] Advertising Research Foundation [1965]
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Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | JLD 77-3457 | Offsite |
Details
- Additional Authors
- Advertising Research Foundation.
- Description
- v. 72 p. illus.; 22 cm.
- Subjects
- Note
- An Advertising Research Foundation report."
- Bibliography (note)
- Bibliography: p. 29-71.
- Call Number
- JLD 77-3457
- OCLC
- 697406
- NYPG784365441-B
- Author
- Mayer, Martin.
- Title
- The intelligent man's guide to sales measures of advertising.
- Imprint
- [New York] Advertising Research Foundation [1965]
- Bibliography
- Bibliography: p. 29-71.
- Added Author
- Advertising Research Foundation.
- Research Call Number
- JLD 77-3457