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The influence of non-cooperation in the diary method of television audience measurement.

Title
The influence of non-cooperation in the diary method of television audience measurement.
Author
American Research Bureau.
Publication
Beltsville, Md. [1963]

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StatusFormatAccessCall NumberItem Location
TextUse in library MWGT 78-492Performing Arts Research Collections - Theatre

Details

Description
vii, 116 p. tables.; 24 cm.
Subject
Television viewers > United States
Call Number
MWGT 78-492
OCLC
  • 9857826
  • NYPG784554327-B
Author
American Research Bureau.
Title
The influence of non-cooperation in the diary method of television audience measurement.
Imprint
Beltsville, Md. [1963]
Research Call Number
MWGT 78-492
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