Research Catalog
Public relations in marketing management
- Title
- Public relations in marketing management / Frank Jefkins.
- Author
- Jefkins, Frank William.
- Publication
- London : Macmillan, 1978.
Items in the Library & Off-site
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Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | JLD 79-2481 | Offsite |
Details
- Description
- x, 182 p. : graphs; 23 cm.
- Series Statement
- Macmillan studies in marketing management.
- Subject
- Marketing > Management > Public relations
- Bibliography (note)
- Includes bibliographical references and index.
- Call Number
- JLD 79-2481
- ISBN
- 0333232445
- LCCN
- 79306596
- OCLC
- 77163158
- NYPG794374555-B
- Author
- Jefkins, Frank William.
- Title
- Public relations in marketing management / Frank Jefkins.
- Imprint
- London : Macmillan, 1978.
- Series
- Macmillan studies in marketing management.
- Bibliography
- Includes bibliographical references and index.
- Research Call Number
- JLD 79-2481