Research Catalog
Children and promotion : new consumer battleground?
- Title
- Children and promotion : new consumer battleground?
- Author
- Ward, Scott, 1942-
- Publication
- Cambridge, Mass., Marketing Science Institute, 1972.
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | *ZT-1218 | Offsite |
Details
- Description
- 31 p. diagr.; 29 cm.
- Series Statement
- Marketing Science Institute. tWorking paper.
- Subjects
- Note
- Microfilm.
- "Preliminary research report."
- Bibliography (note)
- Includes bibliographical references.
- Call Number
- *ZT-1218, no. 30
- OCLC
- NYPG794698195-B
- Author
- Ward, Scott, 1942-
- Title
- Children and promotion : new consumer battleground?
- Imprint
- Cambridge, Mass., Marketing Science Institute, 1972.
- Series
- Marketing Science Institute. tWorking paper.
- Bibliography
- Includes bibliographical references.
- Research Call Number
- *ZT-1218, no. 30