Research Catalog

Marketing financial services

Title
Marketing financial services / Colin McIver and Geoffrey Naylor.
Author
McIver, Colin, 1914-
Publication
London : Institute of Bankers, 1980.

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TextRequest in advance JLD 83-2832Offsite

Details

Additional Authors
  • Naylor, Geoffrey.
  • Institute of Bankers (Great Britain)
Description
291 p.; 22 cm.
Subject
  • Bank marketing
  • Bank marketing > Great Britain
Note
  • Includes index.
Bibliography (note)
  • "Reading list" : p. 285-288.
Call Number
JLD 83-2832
ISBN
0852970544
OCLC
  • 7062577
  • NYPG83-B37425
Author
McIver, Colin, 1914-
Title
Marketing financial services / Colin McIver and Geoffrey Naylor.
Imprint
London : Institute of Bankers, 1980.
Bibliography
"Reading list" : p. 285-288.
Added Author
Naylor, Geoffrey.
Institute of Bankers (Great Britain)
Research Call Number
JLD 83-2832
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