Research Catalog

Segmenting the industrial market

Title
Segmenting the industrial market / Thomas V. Bonoma, Benson P. Shapiro.
Author
Bonoma, Thomas V.
Publication
Lexington, Mass. : Lexington Books, c1983.

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TextRequest in advance JLE 83-3074Offsite

Details

Additional Authors
Shapiro, Benson P.
Description
xi, 126 p.; 24 cm.
Subjects
Note
  • Includes index.
Bibliography (note)
  • Bibliography: p. 117-122.
Call Number
JLE 83-3074
ISBN
0669065781
LCCN
82049325
OCLC
  • 9441281
  • NYPG83-B63103
Author
Bonoma, Thomas V.
Title
Segmenting the industrial market / Thomas V. Bonoma, Benson P. Shapiro.
Imprint
Lexington, Mass. : Lexington Books, c1983.
Bibliography
Bibliography: p. 117-122.
Added Author
Shapiro, Benson P.
Research Call Number
JLE 83-3074
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