Research Catalog

Marketing health behavior : principles, techniques, and applications

Title
Marketing health behavior : principles, techniques, and applications / edited by Lee W. Frederiksen, Laura J. Solomon, and Kathleen A. Brehony.
Publication
New York : Plenum Press, c1984.

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Details

Additional Authors
  • Frederiksen, Lee W.
  • Solomon, Laura J.
  • Brehony, Kathleen A.
Description
xvi, 200 p. : ill.; 23 cm.
Subject
  • Preventive health services > Marketing
  • Health education > Marketing
  • Marketing > Social aspects
  • Medicine and psychology
Bibliography (note)
  • Includes bibliographical references and index.
Call Number
JLE 84-2200
ISBN
0306415232
LCCN
84003271
OCLC
  • 10456904
  • NYPG84-B58283
Title
Marketing health behavior : principles, techniques, and applications / edited by Lee W. Frederiksen, Laura J. Solomon, and Kathleen A. Brehony.
Imprint
New York : Plenum Press, c1984.
Bibliography
Includes bibliographical references and index.
Added Author
Frederiksen, Lee W.
Solomon, Laura J.
Brehony, Kathleen A.
Research Call Number
JLE 84-2200
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