Research Catalog
Political marketing : an approach to campaign strategy
- Title
- Political marketing : an approach to campaign strategy / Gary A. Mauser.
- Author
- Mauser, Gary A.
- Publication
- New York, N.Y., U.S.A. : Praeger, 1983.
Items in the Library & Off-site
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Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | JLE 84-492|m(SASB) | Offsite |
Details
- Description
- xiv, 304 p. : ill.; 24 cm.
- Series Statement
- Praeger series in public and nonprofit sector marketing
- Subject
- Note
- Includes index.
- Bibliography (note)
- Bibliography: p. 281-297.
- Call Number
- JLE 84-492
- ISBN
- 0030525918 (alk. paper)
- LCCN
- 82025973
- OCLC
- 9194653
- NYPG84-B6379
- Author
- Mauser, Gary A.
- Title
- Political marketing : an approach to campaign strategy / Gary A. Mauser.
- Imprint
- New York, N.Y., U.S.A. : Praeger, 1983.
- Series
- Praeger series in public and nonprofit sector marketing
- Bibliography
- Bibliography: p. 281-297.
- Research Call Number
- JLE 84-492