Research Catalog

The Wall Street journal on marketing

Title
The Wall Street journal on marketing / Ronald Alsop, Bill Abrams.
Author
Alsop, Ronald.
Publication
Homewood, IL : Dow Jones-Irwin, c1986.

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StatusFormatAccessCall NumberItem Location
TextRequest in advance JLE 86-4278Offsite

Details

Additional Authors
Abrams, Bill.
Description
x, 294 p. : ill.; 24 cm.
Uniform Title
Wall Street journal.
Subject
Note
  • "This book is a collection of the Journal's weekly columns about marketing, supplemented by other, longer features."
Call Number
JLE 86-4278
ISBN
0870948962
LCCN
86071213
OCLC
  • 14289283
  • NYPG86-B89109
Author
Alsop, Ronald.
Title
The Wall Street journal on marketing / Ronald Alsop, Bill Abrams.
Imprint
Homewood, IL : Dow Jones-Irwin, c1986.
Added Author
Abrams, Bill.
Added Title
Wall Street journal.
Research Call Number
JLE 86-4278
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