Research Catalog
Media planning : a practical guide
- Title
- Media planning : a practical guide / Jim Surmanek.
- Author
- Surmanek, Jim.
- Publication
- Lincolnwood, Ill., U.S.A. : NTC Business Books, 1986, c1985.
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JLE 86-4679 | Offsite |
Details
- Description
- xv, 165 p. : ill.; 23 cm.
- Subject
- Note
- "Glossary/index": p. 156-165.
- Call Number
- JLE 86-4679
- ISBN
- 0844230464 (pbk.)
- LCCN
- 85062136
- OCLC
- 14201626
- NYPG86-B93184
- Author
- Surmanek, Jim.
- Title
- Media planning : a practical guide / Jim Surmanek.
- Imprint
- Lincolnwood, Ill., U.S.A. : NTC Business Books, 1986, c1985.
- Research Call Number
- JLE 86-4679