Research Catalog

The phenomenon of political marketing

Title
The phenomenon of political marketing / Nicholas J. O'Shaughnessy.
Author
O'Shaughnessy, Nicholas J., 1954-
Publication
Houndmills, Basingstoke, Hampshire : Macmillan, 1990.

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Description
xii, 286 p., [8] p. of plates; 23 cm.
Alternative Title
Political marketing.
Subjects
Bibliography (note)
  • Includes bibliographical references and index.
Call Number
JBD 90-431
ISBN
0333470184
OCLC
  • 59102881
  • 59102881
Author
O'Shaughnessy, Nicholas J., 1954-
Title
The phenomenon of political marketing / Nicholas J. O'Shaughnessy.
Imprint
Houndmills, Basingstoke, Hampshire : Macmillan, 1990.
Bibliography
Includes bibliographical references and index.
Added Title
Political marketing.
Research Call Number
JBD 90-431
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