Research Catalog

Customer-driven marketing : lessons from entrepreneurial technology companies

Title
Customer-driven marketing : lessons from entrepreneurial technology companies / edited by Raymond W. Smilor.
Publication
Lexington, Mass. : Lexington Books, c1989.

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TextRequest in advance JLE 89-2676Offsite

Details

Additional Authors
Smilor, Raymond W.
Description
xxi, 190 p. : ill.; 24 cm.
Donor/Sponsor
Gift of the Morgan Guaranty Trust Endowment for the Economic and Public Affairs Division
Subjects
Bibliography (note)
  • Includes bibliographical references.
Call Number
JLE 89-2676
ISBN
0669211281 (alk. paper)
LCCN
89002519
OCLC
  • 19222984
  • NYPG89-B69198
Title
Customer-driven marketing : lessons from entrepreneurial technology companies / edited by Raymond W. Smilor.
Imprint
Lexington, Mass. : Lexington Books, c1989.
Bibliography
Includes bibliographical references.
Added Author
Smilor, Raymond W.
Research Call Number
JLE 89-2676
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