Research Catalog
Pharmaceutical marketing : strategy and cases
- Title
- Pharmaceutical marketing : strategy and cases / Mickey C. Smith.
- Author
- Smith, Mickey C.
- Publication
- New York : Pharmaceutical Products Press, c1991.
Items in the Library & Off-site
Filter by
1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JBD 92-643 | Offsite |
Holdings
Details
- Description
- x, 424 p. : ill.; 23 cm.
- Uniform Title
- Principles of pharmaceutical marketing.
- Subjects
- Note
- Revision of: Principles of pharmaceutical marketing. 3rd ed. 1983.
- Bibliography (note)
- Includes bibliographical references and index.
- Call Number
- JBD 92-643
- ISBN
- 0866568611 (alk. paper)
- 1560241101 (pbk. : alk. paper)
- LCCN
- 91008047
- OCLC
- 23145070
- 23145070
- Author
- Smith, Mickey C.
- Title
- Pharmaceutical marketing : strategy and cases / Mickey C. Smith.
- Imprint
- New York : Pharmaceutical Products Press, c1991.
- Bibliography
- Includes bibliographical references and index.
- Added Title
- Principles of pharmaceutical marketing.
- Research Call Number
- JBD 92-643