Research Catalog
Cases in marketing management : issues for the 1990s
- Title
- Cases in marketing management : issues for the 1990s / Charles L. Hinkle, Wesley J. Johnston, Esther F. Lanigan.
- Author
- Hinkle, Charles L.
- Publication
- Englewood Cliffs, N.J. : Prentice Hall, c1992.
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JBE 92-1638 | Offsite |
Details
- Additional Authors
- Description
- xvii, 650 p. : ill., maps; 24 cm.
- Subject
- Marketing > Management > Case studies
- Bibliography (note)
- Includes bibliographical references.
- Call Number
- JBE 92-1638
- ISBN
- 0131163515
- LCCN
- 91032550
- OCLC
- 24319124
- NYPG92-B67021
- Author
- Hinkle, Charles L.
- Title
- Cases in marketing management : issues for the 1990s / Charles L. Hinkle, Wesley J. Johnston, Esther F. Lanigan.
- Imprint
- Englewood Cliffs, N.J. : Prentice Hall, c1992.
- Edition
- 2nd ed.
- Bibliography
- Includes bibliographical references.
- Added Author
- Johnston, Wesley J.Lanigan, Esther F., 1947-
- Research Call Number
- JBE 92-1638