Research Catalog
Transcript proceedings, What will happen to research quality in the 90's? : cost trade-offs, classic mistakes/how to avoid them, mall interviewing, single source data : ARF Seventh Annual Research Quality Workshop, the New York Hilton, September 21, 1989.
- Title
- Transcript proceedings, What will happen to research quality in the 90's? : cost trade-offs, classic mistakes/how to avoid them, mall interviewing, single source data : ARF Seventh Annual Research Quality Workshop, the New York Hilton, September 21, 1989.
- Author
- Advertising Research Foundation Research Quality Workshop (7th : 1989 : New York, N.Y.)
- Publication
- New York, NY : Advertising Research Foundation, c1989.
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| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JBF 92-1226 | Offsite |
Details
- Additional Authors
- Advertising Research Foundation.
- Description
- 144 p. : ill.; 28 cm.
- Alternative Title
- What will happen to research quality in the 90s?
- Subject
- Advertising > Research > Congresses
- Note
- "Seventh Annual Advertising Research Foundation Research Quality Workshop"--Cover.
- "An ARF key issues workshop"--Cover.
- Call Number
- JBF 92-1226
- OCLC
- NYPG92-B67696
- Conference
- Advertising Research Foundation Research Quality Workshop (7th : 1989 : New York, N.Y.)
- Title
- Transcript proceedings, What will happen to research quality in the 90's? : cost trade-offs, classic mistakes/how to avoid them, mall interviewing, single source data : ARF Seventh Annual Research Quality Workshop, the New York Hilton, September 21, 1989.
- Imprint
- New York, NY : Advertising Research Foundation, c1989.
- Added Author
- Advertising Research Foundation.
- Added Title
- What will happen to research quality in the 90s?
- Research Call Number
- JBF 92-1226