Research Catalog
The effective use of advertising media : a practical handbook
- Title
- The effective use of advertising media : a practical handbook / by Martyn P. Davis.
- Author
- Davis, Martyn P.
- Publication
- London : Century Business, 1992.
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JBE 92-1990 | Offsite |
Details
- Description
- xv, 304 p. : ill.; 24 cm.
- Subject
- Advertising media planning
- Note
- Includes index.
- Call Number
- JBE 92-1990
- ISBN
- 0712654976 (pbk)
- OCLC
- 59925656
- 26635381
- NYPGR26635381-B
- Author
- Davis, Martyn P.
- Title
- The effective use of advertising media : a practical handbook / by Martyn P. Davis.
- Imprint
- London : Century Business, 1992.
- Edition
- 4th ed.
- Research Call Number
- JBE 92-1990