Research Catalog

Media math : basic techniques of media evaluation

Title
Media math : basic techniques of media evaluation / Robert W. Hall.
Author
Hall, Robert W. (Robert William), 1939-
Publication
Lincolnwood, Ill., USA : NTC Business Books, c1991.

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Details

Description
vii, 179 p. : ill.; 28 cm.
Subject
Bibliography (note)
  • Includes bibliographical references and index.
Call Number
JBF 93-249
ISBN
0844231282
LCCN
91007784
OCLC
23144120
Author
Hall, Robert W. (Robert William), 1939-
Title
Media math : basic techniques of media evaluation / Robert W. Hall.
Imprint
Lincolnwood, Ill., USA : NTC Business Books, c1991.
Edition
2nd ed.
Bibliography
Includes bibliographical references and index.
Research Call Number
JBF 93-249
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