Research Catalog
Cases in marketing of services : an international collection
- Title
- Cases in marketing of services : an international collection / Arthur Meidan, Luiz Moutinho.
- Author
- Meidan, Arthur, 1936-
- Publication
- Wokingham, England ; New York : Addison-Wesley Pub. Co., c1993.
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JBE 93-2455 | Offsite |
Details
- Additional Authors
- Moutinho, Luiz.
- Description
- xiv, 304 p. : ill.; 24 cm.
- Donor/Sponsor
- Gift of the Morgan Guaranty Trust Endowment for the Economic and Public Affairs Division
- Subjects
- Note
- Includes index.
- Call Number
- JBE 93-2455
- ISBN
- 0201565056
- LCCN
- 93011000
- OCLC
- 28066373
- NYPG93-B67665
- Author
- Meidan, Arthur, 1936-
- Title
- Cases in marketing of services : an international collection / Arthur Meidan, Luiz Moutinho.
- Imprint
- Wokingham, England ; New York : Addison-Wesley Pub. Co., c1993.
- Added Author
- Moutinho, Luiz.
- Research Call Number
- JBE 93-2455