Research Catalog
Integrated marketing communications
- Title
- Integrated marketing communications / Ian Linton and Kevin Morley.
- Author
- Linton, Ian.
- Publication
- Oxford ; Boston : Butterworth-Heinemann, 1995.
Items in the Library & Off-site
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| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JBE 95-1964 | Offsite |
Details
- Additional Authors
- Description
- 135 p.; 24 cm.
- Series Statement
- The marketing series. Practitioner
- Uniform Title
- Marketing series (London, England). Practitioner.
- Subject
- Note
- Published on behalf of the Chartered Institute of Marketing.
- Includes index.
- Call Number
- JBE 95-1964
- ISBN
- 0750619384
- LCCN
- 95153478
- OCLC
- 32926896
- Author
- Linton, Ian.
- Title
- Integrated marketing communications / Ian Linton and Kevin Morley.
- Imprint
- Oxford ; Boston : Butterworth-Heinemann, 1995.
- Series
- The marketing series. PractitionerMarketing series (London, England). Practitioner.
- Added Author
- Morley, Kevin.Chartered Institute of Marketing.
- Research Call Number
- JBE 95-1964