Research Catalog

Advertising media sourcebook

Title: Advertising media sourcebook / Arnold Barban, Donald W. Jugenheimer, Peter B. Turk.
Author: Barban, Arnold M.
Publication: Lincolnwood, Ill., USA : NTC Business Books, c1989.

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Request for On-site Use Request Scan How do I pick up this item and when will it be ready?	Text	Request in advance	JBF 00-1144	Offsite

Additional Authors

Description

v, 122 p. : ill.; 28 cm.

Uniform Title

Advertising media sourcebook and workbook.

Subject

Note

Rev. ed. of: Advertising media sourcebook and workbook / Arnold M. Barban ... [et al.]. 2nd ed. c1981.

Call Number

JBF 00-1144

ISBN

0844231592

LCCN

88062120

OCLC

20693718

Author

Barban, Arnold M.

Title

Advertising media sourcebook / Arnold Barban, Donald W. Jugenheimer, Peter B. Turk.

Imprint

Lincolnwood, Ill., USA : NTC Business Books, c1989.

Edition

3rd ed.

Added Author

Jugenheimer, Donald W.

Turk, Peter B.

Added Title

Advertising media sourcebook and workbook.

Research Call Number

JBF 00-1144