Research Catalog

Environmental marketing management : meeting the green challenge

Title
Environmental marketing management : meeting the green challenge / Ken Peattie.
Author
Peattie, Ken.
Publication
London : Pitman, 1995.

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Details

Description
[ix], 309 p. : ill.; 25 cm.
Subjects
Note
  • Includes index
Bibliography (note)
  • Bibliography: p. 292-302
Call Number
JBF 95-785
ISBN
0273602799
LCCN
gb 95056658
OCLC
32896191
Author
Peattie, Ken.
Title
Environmental marketing management : meeting the green challenge / Ken Peattie.
Imprint
London : Pitman, 1995.
Bibliography
Bibliography: p. 292-302
Indexed Term
Environment Conservation Related to Business
Research Call Number
JBF 95-785
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