Research Catalog
Information-driven marketing decisions : development of strategic information systems
- Title
- Information-driven marketing decisions : development of strategic information systems / A. Coskun Samli.
- Author
- Samli, A. Coskun.
- Publication
- Westport, Conn. : Quorum Books, 1996.
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| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JBE 96-658 | Offsite |
Details
- Description
- xx, 196 p. : ill.; 24 cm.
- Subjects
- Bibliography (note)
- Includes bibliographical references (p. [189]-192) and index.
- Call Number
- JBE 96-658
- ISBN
- 0899309763 (hardcover : alk. paper)
- LCCN
- 95024086
- OCLC
- 32703351
- Author
- Samli, A. Coskun.
- Title
- Information-driven marketing decisions : development of strategic information systems / A. Coskun Samli.
- Imprint
- Westport, Conn. : Quorum Books, 1996.
- Bibliography
- Includes bibliographical references (p. [189]-192) and index.
- Research Call Number
- JBE 96-658