Research Catalog

The loyalty effect : the hidden force behind growth, profits, and lasting value

Title
The loyalty effect : the hidden force behind growth, profits, and lasting value / Frederick F. Reichheld with Thomas Teal.
Author
Reichheld, Frederick F.
Publication
Boston, Mass. : Harvard Business School Press, c1996.

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Details

Additional Authors
Teal, Thomas, 1937-
Description
xii, 323 p. : ill.; 24 cm.
Subject
  • Customer relations
  • Consumer satisfaction
  • Job satisfaction
  • Labor productivity
  • Loyalty
Bibliography (note)
  • Includes bibliographical references (p. 311-314) and index.
Call Number
JBE 96-626
ISBN
0875844480
LCCN
95039972
OCLC
33160989
Author
Reichheld, Frederick F.
Title
The loyalty effect : the hidden force behind growth, profits, and lasting value / Frederick F. Reichheld with Thomas Teal.
Imprint
Boston, Mass. : Harvard Business School Press, c1996.
Bibliography
Includes bibliographical references (p. 311-314) and index.
Added Author
Teal, Thomas, 1937-
Research Call Number
JBE 96-626
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