Research Catalog
The CIM marketing dictionary
- Title
- The CIM marketing dictionary / Norman A. Hart.
- Author
- Hart, Norman A.
- Publication
- London : Butterworth-Heinemann, c1996.
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Text | Use in library | JBD 09-485 | Schwarzman Building - General Research Room 315 |
Details
- Additional Authors
- Description
- 321 p.; 22 cm.
- Series Statement
- Marketing series (London, England).
- Alternative Title
- Glossary of marketing terms
- Chartered Institute of Marketing marketing dictionary
- Marketing dictionary
- Subject
- Note
- "Published on behalf of the Institute of Marketing and the CAM Foundation."
- Call Number
- JBD 09-485
- ISBN
- 0750623462
- OCLC
- 35656626
- Author
- Hart, Norman A.
- Title
- The CIM marketing dictionary / Norman A. Hart.
- Imprint
- London : Butterworth-Heinemann, c1996.
- Edition
- 5th ed.
- Series
- Marketing series (London, England). Professional development
- Added Author
- Stapleton, John, active 1971-Chartered Institute of Marketing.CAM Foundation.
- Research Call Number
- JBD 09-485