Research Catalog

Managing strategy processes in emergent industries : the case of media firms

Title
Managing strategy processes in emergent industries : the case of media firms / Johan Roos and Georg Von Krogh with Peggy Simcic Brønn.
Author
Roos, Johan.
Publication
Basingstoke : Macmillan Business, 1996.

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Details

Additional Authors
  • Von Krogh, George.
  • Simcic Brønn, Peggy.
Description
xii, 178 p. : ill.; 22 cm.
Alternative Title
  • Strategy processes in emergent industries
  • Media firms
Subject
  • Strategic planning
  • Business planning
  • Mass media
Bibliography (note)
  • Includes bibliographical references and index.
Call Number
JBD 97-212
ISBN
0333665732
LCCN
gb 97002478
OCLC
36260996
Author
Roos, Johan.
Title
Managing strategy processes in emergent industries : the case of media firms / Johan Roos and Georg Von Krogh with Peggy Simcic Brønn.
Imprint
Basingstoke : Macmillan Business, 1996.
Bibliography
Includes bibliographical references and index.
Added Author
Von Krogh, George.
Simcic Brønn, Peggy.
Research Call Number
JBD 97-212
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