Research Catalog

Marketing: executive and buyer behavior.

Title
Marketing: executive and buyer behavior.
Author
Howard, John A.
Publication
New York, Columbia University Press, 1963.

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StatusFormatAccessCall NumberItem Location
TextUse in library D-14 6022Schwarzman Building - Main Reading Room 315

Details

Description
218 p. illus.; 22 cm.
Subjects
Bibliography (note)
  • Includes bibliography.
Call Number
D-14 6022
LCCN
63010525 /L
OCLC
390725
Author
Howard, John A.
Title
Marketing: executive and buyer behavior.
Imprint
New York, Columbia University Press, 1963.
Bibliography
Includes bibliography.
Research Call Number
D-14 6022
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