Research Catalog
Die Werbeerfolgskontrolle; Werbeertrag, Werbeaufwand, Werbewirtschaftlichkeit
- Title
- Die Werbeerfolgskontrolle; Werbeertrag, Werbeaufwand, Werbewirtschaftlichkeit [von] Paul W. Meyer.
- Author
- Meyer, Paul Werner.
- Publication
- Düsseldorf, Econ-Verlag [1963]
Items in the Library & Off-site
Filter by
1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Text | Use in library | D-14 8005 | Schwarzman Building - Main Reading Room 315 |
Details
- Description
- 360 p.; 21 cm.
- Subject
- Advertising > Research
- Bibliography (note)
- Bibliography: p. 333-355.
- Call Number
- D-14 8005
- LCCN
- 64051345
- OCLC
- 12533202
- Author
- Meyer, Paul Werner.
- Title
- Die Werbeerfolgskontrolle; Werbeertrag, Werbeaufwand, Werbewirtschaftlichkeit [von] Paul W. Meyer.
- Imprint
- Düsseldorf, Econ-Verlag [1963]
- Edition
- [1. Aufl.]
- Bibliography
- Bibliography: p. 333-355.
- Research Call Number
- D-14 8005