Research Catalog
The application of social class in market segmentation
- Title
- The application of social class in market segmentation [by] James M. Carman.
- Author
- Carman, James M.
- Publication
- [Berkeley] Institute of Business and Economic Research [1965]
Items in the Library & Off-site
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1 Item
| Status | Vol/Date | Format | Access | Call Number | Item Location |
|---|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | no. 1-7 | Text | Use in library | D-17 1355 no. 1-7 | Schwarzman Building - Main Reading Room 315 |
Details
- Additional Authors
- University of California, Berkeley. Graduate School of Business Administration.
- Description
- 70 p. illus.; 23 cm.
- Series Statement
- IBER special publications
- Subjects
- Note
- Publications of the Institute of Business and Economic Research, University of California.
- At head of title: Research program in marketing, Graduate School of Business Administration, University of California, Berkeley.
- Bibliography (note)
- Bibliography: p. 65-70.
- Call Number
- D-17 1355
- OCLC
- 585786
- Author
- Carman, James M.
- Title
- The application of social class in market segmentation [by] James M. Carman.
- Imprint
- [Berkeley] Institute of Business and Economic Research [1965]
- Series
- IBER special publications
- Bibliography
- Bibliography: p. 65-70.
- Added Author
- University of California, Berkeley. Graduate School of Business Administration.
- Research Call Number
- D-17 1355