Research Catalog
Quantitative techniques in marketing analysis: text and readings
- Title
- Quantitative techniques in marketing analysis: text and readings [by] Ronald E. Frank, Alfred A. Kuehn [and] William F. Massy.
- Author
- Frank, Ronald Edward, 1933-
- Publication
- Homewood, Ill., R. D. Irwin, 1962.
Items in the Library & Off-site
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1 Item
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Book/Text | Use in library | E-11 8369 | Schwarzman Building - Main Reading Room 315 |
Details
- Additional Authors
- Description
- 556 p. illus.; 24 cm.
- Series Statement
- Irwin series in quantitative analysis for business
- Subject
- Bibliography (note)
- Includes bibliography.
- Call Number
- E-11 8369
- LCCN
- 62020666 /L
- OCLC
- 242333
- Author
- Frank, Ronald Edward, 1933- ed.
- Title
- Quantitative techniques in marketing analysis: text and readings [by] Ronald E. Frank, Alfred A. Kuehn [and] William F. Massy.
- Imprint
- Homewood, Ill., R. D. Irwin, 1962.
- Series
- Irwin series in quantitative analysis for business
- Bibliography
- Includes bibliography.
- Added Author
- Kuehn, Alfred A.Massy, William F.
- Research Call Number
- E-11 8369