Research Catalog
Marketing research: a management overview.
- Title
- Marketing research: a management overview. Contributors: Louis J. Babic, Jr. [and others]. Editors: Evelyn Konrad [and] Rod Erickson.
- Author
- Konrad, Evelyn
- Publication
- New York, American Management Association [1966]
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Text | Use in library | E-12 9872 | Schwarzman Building - Main Reading Room 315 |
Details
- Additional Authors
- Description
- 224 p. illus., map.; 24 cm.
- Subject
- Call Number
- E-12 9872
- LCCN
- 66027859
- OCLC
- 242656
- Author
- Konrad, Evelyn, ed.
- Title
- Marketing research: a management overview. Contributors: Louis J. Babic, Jr. [and others]. Editors: Evelyn Konrad [and] Rod Erickson.
- Imprint
- New York, American Management Association [1966]
- Added Author
- Erickson, Rodney.Babic, Louis J.American Management Association.
- Research Call Number
- E-12 9872