Research Catalog

La Psychologie sociale, clé du marketing ...

Title
La Psychologie sociale, clé du marketing ...
Author
Katchourine, Alec.
Publication
Paris, S.A.B.R.I., 1967.

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StatusFormatAccessCall NumberItem Location
TextUse in library E-13 3923Schwarzman Building - Main Reading Room 315

Details

Description
xii, 146 p. illus.; 25 cm.
Subject
  • Industrial publicity
  • Psychology, Industrial
  • Marketing
Note
  • At head of title: Apport de la psychologie sociale aux communications commerciales.
Bibliography (note)
  • Bibliography: p. [138]-145.
Call Number
E-13 3923
LCCN
68069253
OCLC
12252035
Author
Katchourine, Alec.
Title
La Psychologie sociale, clé du marketing ...
Imprint
Paris, S.A.B.R.I., 1967.
Bibliography
Bibliography: p. [138]-145.
Research Call Number
E-13 3923
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