Research Catalog

Why the web? : the case for Internet advertising

Title
Why the web? : the case for Internet advertising / Internet Advertising Bureau.
Publication
New York, N.Y. : Adweek Magazines' Marketing Solutions, [1997]

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StatusFormatAccessCall NumberItem Location
TextUse in library JBF 11-238Schwarzman Building - General Research Room 315

Details

Additional Authors
Internet Advertising Bureau.
Description
106 p. : col. ill.; 28 cm.
Uniform Title
  • Adweek (Western ed.)
  • Mediaweek (New York, N.Y.)
  • Brandweek (New York, N.Y.)
Alternative Title
  • Case for Internet advertising
  • Internet advertising
Subject
  • Internet advertising
  • Internet marketing
  • World Wide Web
Note
  • Cover title.
  • Supplement to: Adweek, Brandweek and Mediaweek.
Call Number
JBF 11-238
OCLC
37257319
Title
Why the web? : the case for Internet advertising / Internet Advertising Bureau.
Imprint
New York, N.Y. : Adweek Magazines' Marketing Solutions, [1997]
Added Author
Internet Advertising Bureau.
Added Title
Adweek (Western ed.)
Mediaweek (New York, N.Y.)
Brandweek (New York, N.Y.)
Research Call Number
JBF 11-238
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