Research Catalog

The advertising appropriation in the rubber tire industry : a study in decision-making

Title
The advertising appropriation in the rubber tire industry : [microfilm] a study in decision-making / by Fremont Amio Shull.
Author
Shull, Fremont Amio.
Publication
1958.

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StatusVol/DateFormatAccessCall NumberItem Location
no. 1-5TextRequest in advance *ZT-345 no. 1-5Offsite

Details

Description
[xv], 334 ℓ.; 29 cm.
Subject
  • Tires
  • Advertising, Industrial
  • Advertising > Costs
Thesis (note)
  • Thesis (Ph. D.)--Michigan State University of Agriculture and Applied Science, 1958.
Bibliography (note)
  • Bibliography: leaves 313-334.
Reproduction (note)
  • Microfilm.
Call Number
*ZT-345
OCLC
25623777
Author
Shull, Fremont Amio.
Title
The advertising appropriation in the rubber tire industry : [microfilm] a study in decision-making / by Fremont Amio Shull.
Imprint
1958.
Thesis
Thesis (Ph. D.)--Michigan State University of Agriculture and Applied Science, 1958.
Bibliography
Bibliography: leaves 313-334.
Reproduction
Microfilm. New York, N.Y.: New York Public Library, 19--.
Research Call Number
*ZT-345
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