Research Catalog

Qualitative research in intelligence and marketing : the new strategic convergence

Title
Qualitative research in intelligence and marketing : the new strategic convergence / Alf H. Walle III.
Author
Walle, Alf H.
Publication
Westport, Conn. ; London : Quorum Books, 2001.

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Details

Description
xii, 246 p. : ill.; 25 cm.
Subject
  • Business intelligence
  • Marketing research
Bibliography (note)
  • Includes bibliographical references and index.
Call Number
JBE 00-3055
ISBN
1567203663 (alk. paper)
LCCN
00025250
OCLC
vendor
Author
Walle, Alf H.
Title
Qualitative research in intelligence and marketing : the new strategic convergence / Alf H. Walle III.
Imprint
Westport, Conn. ; London : Quorum Books, 2001.
Bibliography
Includes bibliographical references and index.
Research Call Number
JBE 00-3055
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