Research Catalog

Rethinking marketing : qualitative strategies and exotic visions

Title
Rethinking marketing : qualitative strategies and exotic visions / Alf H. Walle III.
Author
Walle, Alf H.
Publication
Westport, Conn. ; London : Quorum Books, 2001.

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TextRequest in advance JBE 01-263Offsite

Details

Description
xiv, 211 p.; 25 cm.
Subjects
Bibliography (note)
  • Includes bibliographical references (p. [203]-204) and index.
Call Number
JBE 01-263
ISBN
1567203884 (alk. paper)
LCCN
00032819
OCLC
vendor
Author
Walle, Alf H.
Title
Rethinking marketing : qualitative strategies and exotic visions / Alf H. Walle III.
Imprint
Westport, Conn. ; London : Quorum Books, 2001.
Bibliography
Includes bibliographical references (p. [203]-204) and index.
Research Call Number
JBE 01-263
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