Research Catalog

Specialty retailers : marketing triumphs and blunders

Title
Specialty retailers : marketing triumphs and blunders / Ronald D. Michman and Edward M. Mazze.
Author
Michman, Ronald D.
Publication
Westport, Conn. ; London : Quorum Books, 2001.

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Details

Additional Authors
Mazze, Edward M.
Description
xiii, 261 p.; 24 cm.
Subject
  • Retail trade > United States
  • Specialty stores > United States
Bibliography (note)
  • Includes bibliographical references (p. [229]-244) and index.
Call Number
JBE 01-851
ISBN
1567203426 (alk. paper)
LCCN
00027655
OCLC
vendor
Author
Michman, Ronald D.
Title
Specialty retailers : marketing triumphs and blunders / Ronald D. Michman and Edward M. Mazze.
Imprint
Westport, Conn. ; London : Quorum Books, 2001.
Bibliography
Includes bibliographical references (p. [229]-244) and index.
Added Author
Mazze, Edward M.
Research Call Number
JBE 01-851
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