Research Catalog

Biomedical communications : purposes, audiences, and strategies

Title
Biomedical communications : purposes, audiences, and strategies / Jon D. Miller, Linda G. Kimmel.
Author
Miller, Jon D., 1941-
Publication
San Diego, CA : Academic Press, c2001.

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Book/TextRequest in advance JSE 01-1687Offsite

Details

Additional Authors
Kimmel, Linda G.
Description
xii, 458 p. : ill.; 23 cm.
Subjects
Bibliography (note)
  • Includes bibliographical references (p. 435-441) and index.
Contents
A basic framework. Using research to improve biomedical communications -- The public understanding of biomedical science. Communications to inform consumers. Public interest in health information -- Primary sources of biomedical information -- The acquisition and retention of health information by consumers -- Strategies for communicating to consumers. Communications to influence public policy. Citizen participation in the foundation of biomedical policy -- The acquisition of information about biomedical policy issues -- Public attitudes toward biomedical research issues -- Public attitudes toward biotechnology issues -- Strategies for communicating about biomedical policy. Biomedical communication policies for the 21st century. Policies to improve biomedical communications.
Call Number
JSE 01-1687
ISBN
0124967515 (alk. paper)
LCCN
2001090864
OCLC
47193876
Author
Miller, Jon D., 1941-
Title
Biomedical communications : purposes, audiences, and strategies / Jon D. Miller, Linda G. Kimmel.
Imprint
San Diego, CA : Academic Press, c2001.
Bibliography
Includes bibliographical references (p. 435-441) and index.
Added Author
Kimmel, Linda G.
Research Call Number
JSE 01-1687
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