Research Catalog

The freedom economy : gaining the M-commerce edge in the era of the wireless Internet

Title
The freedom economy : gaining the M-commerce edge in the era of the wireless Internet / Peter Keen, Ron Mackintosh.
Author
Keen, Peter G. W.
Publication
Berkeley, Calif., U.S.A. : Osborne/McGraw-Hill, c2001.

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Details

Additional Authors
Mackintosh, Ron.
Description
xii, 259 p.; 24 cm.
Alternative Title
Gaining the M-commerce edge in the era of the wireless Internet
Subject
  • Electronic commerce
  • Mobile communication systems
  • Internet marketing
  • Business enterprises > Technological innovations
  • Technological innovations > Economic aspects
  • Customer relations
Bibliography (note)
  • Includes bibliographical references (p. [239]-246) and index.
Call Number
JBE 01-2218
ISBN
0072133678
LCCN
2001278227
OCLC
47826716
Author
Keen, Peter G. W.
Title
The freedom economy : gaining the M-commerce edge in the era of the wireless Internet / Peter Keen, Ron Mackintosh.
Imprint
Berkeley, Calif., U.S.A. : Osborne/McGraw-Hill, c2001.
Bibliography
Includes bibliographical references (p. [239]-246) and index.
Added Author
Mackintosh, Ron.
Research Call Number
JBE 01-2218
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