Research Catalog

The loyalty effect : the hidden force behind growth, profits, and lasting value

Title
The loyalty effect : the hidden force behind growth, profits, and lasting value / Frederick F. Reichheld with Thomas Teal.
Author
Reichheld, Frederick F.
Publication
Boston, Mass. : Harvard Business School Press, c1996

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StatusFormatAccessCall NumberItem Location
TextUse in library JBE 13-1361Schwarzman Building - General Research Room 315

Details

Additional Authors
Teal, Thomas.
Description
xviii, 322 p. : ill.; 24 cm.
Subject
  • Loyalty
  • Strategic planning
  • Customer relations
  • Consumer satisfaction
  • Job satisfaction
  • Labor productivity
Note
  • Published in paperback with a new preface by the author.
Bibliography (note)
  • Includes bibliographical references and index.
Call Number
JBE 13-1361
ISBN
1578516870 (pbk)
LCCN
95039972
OCLC
  • 33160989
  • 47355263
Author
Reichheld, Frederick F.
Title
The loyalty effect : the hidden force behind growth, profits, and lasting value / Frederick F. Reichheld with Thomas Teal.
Imprint
Boston, Mass. : Harvard Business School Press, c1996 (2001 printing)
Bibliography
Includes bibliographical references and index.
Added Author
Teal, Thomas.
Research Call Number
JBE 13-1361
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