Research Catalog

Winning in Asia, European style : market and nonmarket strategies for success

Title
Winning in Asia, European style : market and nonmarket strategies for success / edited by Vinod K. Aggarwal.
Publication
New York : Palgrave, 2001.

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TextUse in library JFD 02-3620Schwarzman Building - Main Reading Room 315

Details

Additional Authors
Aggarwal, Vinod K.
Description
xiv, 290 p. : ill.; 21 cm.
Subject
  • Export marketing > Europe > Management
  • Export marketing > Asia > Management
  • Strategic planning > Europe
  • Strategic planning > Asia
  • Corporations, European > Asia > Case studies
  • Investments, European > Asia > Case studies
  • Europe > Foreign economic relations > Asia
  • Asia > Foreign economic relations > Europe
Bibliography (note)
  • Includes bibliographical references and index.
Call Number
JFD 02-3620
ISBN
0312239130
LCCN
2001032195
OCLC
46872295
Title
Winning in Asia, European style : market and nonmarket strategies for success / edited by Vinod K. Aggarwal.
Imprint
New York : Palgrave, 2001.
Bibliography
Includes bibliographical references and index.
Added Author
Aggarwal, Vinod K.
Research Call Number
JFD 02-3620
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