Research Catalog

The moral dimension of marketing : essays on business ethics

Title
The moral dimension of marketing : essays on business ethics / D. Kirk Davidson.
Author
Davidson, D. Kirk.
Publication
Chicago, Ill. : American Marketing Association, c2002.

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TextRequest in advance JBE 03-704Offsite

Details

Description
xii, 197 p.; 23 cm.
Subject
  • Marketing > Moral and ethical aspects
  • Marketing > Social aspects
  • Business ethics
Bibliography (note)
  • Includes bibliographical references (p. 189-190) and index.
Call Number
JBE 03-704
ISBN
087757300X (alk. paper)
LCCN
2002074358
OCLC
49901903
Author
Davidson, D. Kirk.
Title
The moral dimension of marketing : essays on business ethics / D. Kirk Davidson.
Imprint
Chicago, Ill. : American Marketing Association, c2002.
Bibliography
Includes bibliographical references (p. 189-190) and index.
Research Call Number
JBE 03-704
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