Research Catalog
Got game : how the gamer generation is reshaping business forever
- Title
- Got game : how the gamer generation is reshaping business forever / John C. Beck, Mitchell Wade.
- Author
- Beck, John C.
- Publication
- Boston, Mass. : Harvard Business School Press, c2004.
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Details
- Additional Authors
- Wade, Mitchell.
- Description
- x, 202 p. : ill.; 25 cm.
- Subject
- Bibliography (note)
- Includes bibliographical references (p. 187-192) and index.
- Contents
- Introduction: Planet of the Rotting Minds? ... How Video Games Forged the Next Baby Boom -- Space Invader: How Games Became So Important Without the Rest of Us Noticing -- Sex, Violence, and Stereotypes: What We Worry About In Games... And Why We Don't Need To -- Not the Real World: How the Experience of Gaming Differs From Just About Everything Else...and Why That Makes Gamers Different -- Want 'Tude With That?: How Gamers' Values and Skills Shape Their Professional Performance -- Play Nice: After All That Time Alone, Can Gamers Be Great Team Players? -- Win or Go Home: How Video Games Built ROI Into This Generation's DNA -- Gamers On Top: What To Expect From Gamers as Executives -- Press Start to Continue: What's Next For Gamers--and Us
- Call Number
- JBE 04-1838
- ISBN
- 1578519497
- LCCN
- 2004014450
- OCLC
- 55870993
- Author
- Beck, John C.
- Title
- Got game : how the gamer generation is reshaping business forever / John C. Beck, Mitchell Wade.
- Imprint
- Boston, Mass. : Harvard Business School Press, c2004.
- Bibliography
- Includes bibliographical references (p. 187-192) and index.
- Connect to:
- Added Author
- Wade, Mitchell.
- Research Call Number
- JBE 04-1838